The basic situation of the branch: The party branch of Shanghai Xingxian Real Estate Co., Ltd. has more than 30 employees, including 9 party members and 1 party activist. Party members account for 9% of the employees.

Brand name: apply what you have learned to learn

Brand creation connotation and significance: by cultivating a learning atmosphere permeating the entire organization, and giving full play to the creative thinking ability of all members, a humane and sustainable organization can be established.

Brand building development

1. Organization establishment: The branch committee is established to create a leading group, the branch secretary is the group leader, the deputy group leader is the branch committee member, and the group members are the head of the trade union and the head of each department. The company office and labor union are the establishment of a permanent work organization and are responsible for cooperating with the branch committee to organize various activities. 

2. Philosophy of creation: by cultivating the learning atmosphere, enhancing the learning mood of the members of the organization; combining individual learning with team learning, establishing a self-transcendence ideology; playing the leading role of party members, driving the company's grassroots employees to learn together, and inspiring learning Super learning enthusiasm.

3. Learning theme: 2020 is the beginning year for the creation of learning organizations. After an in-depth analysis of the 2019 assessment results, the expanded meeting of the branch committee concluded the crux of the problem and determined the annual learning theme of "study on the job and enrichment" as the first year of brand creation. One step is to introduce work into study, and use study to make work solid.

Fourth, learning methods: organize collective learning within the enterprise; organize visits to educational bases related to the learning theme; organize and participate in learning conducted by external groups such as the group; encourage individual self-learning.

V. Learning content: According to the requirements of the Clean Culture Activity Month, activities to learn about classics should be carried out. Relying on the labor union to organize employees to carry out the activities of "understanding classics and reading classics", let each employee choose a book, organize employees to exchange thoughts; compare the risk points of each business line and learn relevant rules and regulations for preventive measures. Further improve the staff's awareness of doing things according to the rules; continue the enthusiasm of learning classics and use the knowledge of history to stimulate the vitality of creation. Apply for a Shanghai Library reading card for each employee of the company, and use the library as our learning and education base. Organize party members, cadres, and business backbones to visit the Shanghai Museum, and use traces of historical precipitation to further paste into history to understand Chinese culture.

6. Long-term mechanism for creation: Imagine the creation activity plan for the coming year based on the progress and achievements of the creation. The branch committee reviewed and reflected on the creation activities of the year, analyzed the actual results achieved due to the creation activities, and had discussions with party members, cadres, and business backbones to understand ideas, so as to put forward preliminary ideas for the next creation activities.

Brand building goal results:

It is hoped that through a series of creation activities, an atmosphere of learning and improvement will be created in the enterprise. At the same time, party members and cadres are required to consciously play the role of guiding learning. The creation of a learning organization is a long-term goal, not a gimmick or a slogan. It is necessary to use learning methods suitable for the actual enterprise to promote the creation plan, hoping to enhance the momentum of the enterprise workforce through a series of learning activities.