Riding the wind and waves, forging ahead in crisis: US-Canada Daily Chemicals "three-degree" perspective pushes development
- Categories:Grassroots dynamics
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- Time of issue:2021-01-06 18:08
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(Summary description)In 2020, with the sudden attack of the new crown epidemic, in the context of the overall market downturn, the group's subsidiaries insisted on seizing opportunities in difficult situations. In the first half of the year, the total operating income of the US and Canada Net Daily Chemicals exceeded half of the annual budget schedule. The above achievements of the United States and Canada Net Daily Chemicals are mainly due to three measures
Riding the wind and waves, forging ahead in crisis: US-Canada Daily Chemicals "three-degree" perspective pushes development
(Summary description)In 2020, with the sudden attack of the new crown epidemic, in the context of the overall market downturn, the group's subsidiaries insisted on seizing opportunities in difficult situations. In the first half of the year, the total operating income of the US and Canada Net Daily Chemicals exceeded half of the annual budget schedule. The above achievements of the United States and Canada Net Daily Chemicals are mainly due to three measures
- Categories:Grassroots dynamics
- Author:
- Origin:
- Time of issue:2021-01-06 18:08
- Views:
2020年新冠疫情突袭，在整体市场下行的情况下，集团下属企业坚持在困境中抓住机会。上半年度，美加净日化营业总收入超过年度预算进度的一半。美加净日化能取得以上成绩，主要得益于三项举措：
一是险中求胜敏锐度。境内外疫情相继爆发，受各种环境因素多重夹击，原料采购、货物运输、生产运营停滞遇阻。采购部凭借职业敏感，关注原料行情动态，科学预判价格走势，战略采购降本成效显现。同步物流勤寻问策，互助供应商尽早复工，有效缓解仓储堆置货物运输难题。生产部使出浑身解数，稳妥安排返沪农民工按点返岗，月度计划生产设备动态布阵，生产运营稳中有序。面对困境，美加净人危机奋进，彰显责任与担当。
二是海外业务加速度。美加净日化疫情复工早，为外贸产品线提供有力保障，境外客户获悉拇指点赞，责任担当赢得订单量增加。业务团队初试跨国电商线上贸易平台，规划布局业务新模式。境外疫情传播迅猛快速，连续收到主销区域封闭讯息，外汇收款困难重重。美加净日化加大新品推广、重置方案计划、紧盯各国疫情动态，知客户所难、解客户所虑，不懈怠不放松，与客户高频沟通，奋力逆势赶超，外贸产品生产订单红线飙升，上半年业务量和产品利润双增长。
三是营销推广多角度。美加净日化围绕个性化满足市场需求，通过团购增量弥补内贸份额。为了升级产品，改善销售结构，助推市场业务新策略，美加净日化顺应线上直播趋势，开启拼多多、京东直播，获得平台资源倾斜。
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